Finding New Sources of Revenue for Brookdale

The challenges of the current economic climate are bringing an ever greater need for finding new community college funding sources.  At Brookdale we see a looming budget shortfall which must be managed with as little impact as possible on the overall quality of education.  One option is to seek new revenue streams.  The following links provide discussion related to financial options colleges can consider:

In Higher Education Budgets and the Global Recession: Tracking Varied National Responses and Their Consequences, a 2010 research paper by John Aubrey Douglass, University of California, Berkeley, he presents a broad discussion of what various countries are doing on behalf of their higher education systems.  This is one source of useful information as Brookdale considers its internationalizing options.
http://www.eric.ed.gov/PDFS/ED511965.pdf

 "Generating New Sources of Revenue" by Tony Zeiss is one chapter is from Successful Approaches to Fundraising and Development, part of the series New Directions for Community Colleges
http://0-content.ebscohost.com.library.brookdalecc.edu/pdf10/pdf/2003/0YG/01Dec03/11984718.pdf?T=P&P=AN&K=11984718&S=R&D=tfh&EbscoContent=dGJyMNXb4kSeprQ4v%2BbwOLCmr0meprdSsKi4SrKWxWXS&ContentCustomer=dGJyMOHg8IThpq5RuePfgeyx44Dt6fIA
(access from off-campus will require user authentication)

Community College Week has an article, "What are They Doing Right?" which analyzes the sucessful business strategies employed by proprietary institutions of higher education.
http://0-content.ebscohost.com.library.brookdalecc.edu/pdf10/pdf/2003/CCW/07Jul03/10288429.pdf?T=P&P=AN&K=10288429&S=R&D=tfh&EbscoContent=dGJyMNXb4kSeprQ4v%2BbwOLCmr0meprdSs6m4TLGWxWXS&ContentCustomer=dGJyMOHg8IThpq5RuePfgeyx44Dt6fIA
(access from off-campus will require user authentication)

In 2009, Bergen Community College's student retention efforts to maintain its funding stream was presented in an article appearing in the Community College Journal of Research and Practice http://0-content.ebscohost.com.library.brookdalecc.edu/pdf23_24/pdf/2009/1HM/01Nov09/44653394.pdf?T=P&P=AN&K=44653394&S=R&D=tfh&EbscoContent=dGJyMNXb4kSeprQ4v%2BbwOLCmr0mep65Srqu4TLCWxWXS&ContentCustomer=dGJyMOHg8IThpq5RuePfgeyx44Dt6fIA
(access from off-campus will require user authentication)

A View from the Outside In: Community Colleges as Entrepreneurial Community Learning Centers, a 2002 report published in ERIC, touts the role of  community college consortial groups developing business plans for their programs and services
http://www.eric.ed.gov/PDFS/ED470475.pdf